Analytics
Setting Up Google Analytics GA4 to Track Page Views with Custom Variable Macro
Overview This guide explains how to set up Google Analytics GA4 to track page view events with a custom variable macro %socast.blog.categories%, which contains the blog category name. The setup involves inserting the GA4 tracking code with the custom ...
Comparing Blog View Counters and Google Analytics
In some cases, there might be a discrepancy between what you see in the blog view counter and Google Analytics. We understand that having accurate traffic data is crucial for your analysis and decision-making processes. Here’s a detailed explanation ...
What Does Bounce Rate Mean in Google Analytics?
In Google Analytics, bounce rate refers to the percentage of single-page sessions on your website. It essentially shows the proportion of visitors who navigate away from your site after viewing only one page, without interacting further with the ...
How To Read The Omnichannel Engagement Report
Below is a list of all column titles in the Omnichannel Engagement Report and how to analyze them. You can find their definition by hovering over the "?" located under each column title. This report is under Analytics > Omnichannel Engagement Report ...
How Do I Access Analytics In SoCast?
Note: This report includes syndicated blogs or RSS syndicated blogs within the data. Currently Company Admins can access an Executive Report of analytics for all of their stations/accounts under Admin > Executive Report. This report can be found ...