Does SoCast Integrate With AdsWizz for Audio and Video Ad Insertion?
Does SoCast Integrate With AdsWizz for Audio and Video Ad Insertion?
Yes. SoCast integrates with AdsWizz in two ways: AIS (Ad Insertion Server) and SDK (Software Development Kit). Each option offers different capabilities for delivering ads in your streams and players.
1. AIS (Ad Insertion Server) Integration
With AIS, ads are inserted at the streaming server level. When a listener starts the stream, the ad is inserted and played by the streaming server, not the player. This method supports audio ads within the stream only.
- SoCast’s web players and mobile apps fully support AIS, provided your streaming provider supports server-side ad insertion.
- You are responsible for setting up AdsWizz server-side ad insertion with your streaming provider.
- If your current streaming provider does not support this, the SoCast Streaming service offers server-side ad insertion capabilities.
2. SDK (Software Development Kit) Integration
With the SDK, ads are inserted at the player level. The player requests an ad from AdsWizz at the start of each session. This method supports audio, video, display, and interactive ads.
- The AdsWizz SDK supports industry standards for video pre-roll delivery, including VAST (Video Ad Serving Template).
- SoCast supports VAST video ads across all web players and mobile apps.
- To install VAST ad code in your SoCast player or mobile app, see: How to Install Video Pre-Roll Ads (VAST)?
Additional Resources
For more information on AdsWizz’s ad insertion offerings, visit: https://adswizz.com/publishers/insertion-suite/
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