Facebook & Instagram Ads Training Module

Click the link in the "Attachment" section to download the full training deck on Facebook & Instagram Advertising: 

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• Search Engine Marketing Training Module

  Click the link in the "Attachment" section to download the full training deck on Search Engine Marketing:

• Why Can't I See "Cities" in my Facebook Ads Reporting?

  Facebook Ads typically report data at the province or state level rather than by specific targeted cities due to privacy concerns and data aggregation rules. Here’s a detailed breakdown: 1. Privacy and Data Anonymity: User Anonymity: Reporting on ...

• Programmatic Display Advertising Training Deck

  Click the link in the "Attachment" section to download the full training deck on Programmatic Display Advertising:

• Why Do I Need Keywords for Display Ads?

  Google Display Ads primarily rely on visuals, but keywords can enhance ad targeting. Keywords help Google identify and match your ads with websites, videos, and apps where users may be interested in your product or service. By adding relevant ...

• Accepting a Facebook "Access Request" from SoCast

  Depending on which version of Business Manager you have, you may have different options in your pages 'Settings'. Note: Only Page admins can approve requests. This only applies to those with Page admin permissions through Business Manager. Option 1: ...