How Do I Set Up My Mobile App's Promo Screen?

The promo screen is the second image your listeners see when they open your mobile app. Typically, the splash image (such as your station logo) appears first, followed by the promo image. This guide will help you set up and optimize your app's promo screen for maximum impact.

Who Is This Article For?

• Users with permission to manage Mobile App Settings.

Requirements

• Your station or brand must have purchased the SoCast Mobile App package.
• You must have the necessary permissions from your SoCast Account Manager.

Promo Screen Features

• Promo screens appear after the splash screen when the app is opened.
• You can update the promo screen as often as you like.
• Every listener will see the promo screen when they open the app.
• Promo screens are most effective when used alongside sponsored content such as contests, events, shows, or special guests.

Step-by-Step Guide

1. Go to Mobile App Settings > General, then scroll down to Promo Screen.
2. Recommended image dimensions: 1440px by 3088px (19.3:9 aspect ratio).
3. Accepted formats: JPG or PNG.
4. For best display, use an aspect ratio of 19:9, 18:9, or 16:9 based on your target devices.
5. The promo screen image will automatically scale to fit the device’s screen size.
6. Warning: Do not use stock images that require attribution.

Tips

• Set your promo screen display time to around 6 seconds, and no longer than 10 seconds. Longer durations may cause users to think the app is not loading and abandon it.
• Update your promo screen regularly to keep content fresh and relevant.
• Keep text short and impactful, as users will only see the promo screen briefly.
• Design your promo screen for portrait orientation, as it will display this way on devices.
• Use images that are clear, easy to understand, and easy to read.
• The promo screen can be used to sell sponsorships for the entire app or for specific durations (e.g., one month).
• Due to the variety of device screen resolutions and aspect ratios, there is no single image dimension that will work perfectly for all devices.

Notes

• Cropping is not available, as it is challenging to provide an asset that works across all screen sizes and ratios.
• The uploaded promo screen will be resized to fit the screen. This ensures all critical content remains visible and readable but may result in empty space above, below, or to the sides if the image ratio does not match the device exactly.
• For best results, size your image based on the most popular device screens among your listeners. Use your app analytics to determine this.
• Currently, the Samsung Galaxy S23 is one of the largest popular device screens, with similar specifications to the Google Pixel 8 Pro and iPhone 15 Plus.

Example on a Mobile Device