Can I Run MP4 Video Ads In Display Ad Units On SoCast?
No, you cannot run MP4 video ads in standard display ad units (such as 300x250, 728x90, or 160x600) on SoCast. Display ad units have format and file size limitations that are incompatible with video files. Video creatives should use a 16:9 aspect ratio (1280x720 for 720p or 1920x1080 for 1080p), and publishers typically will not accept other sizes. While there may be rich media formats that start as a display creative and expand into a video after a user clicks, these are more complex to produce and usually come with a CPM premium.