How Do I Upload Creative Assets in SoCast Reach?
How Do I Upload Creative Assets in SoCast Reach?
Note: This process is typically completed by the salesperson.
When creating your campaign in SoCast Reach, you will need to upload creative assets. Below are the recommended sizes and specifications for each ad type. Please note that a proposal or campaign cannot be submitted without creative assets.
Leaderboard
- Dimensions: 728 x 90 pixels
- Web Formats: JPG, PNG, GIF, WEBP, or an HTML file containing the ad unit
Big Box
- Dimensions: 300 x 250 pixels
- Web Formats: JPG, PNG, GIF, WEBP, or an HTML file containing the ad unit
Mobile Banner
- Dimensions: 320 x 50 pixels
- Web Formats: JPG, PNG, GIF, WEBP, or an HTML file containing the ad unit
Skyscraper
- Dimensions: 160 x 600 pixels
- Web Formats: JPG, PNG, GIF, WEBP, or an HTML file containing the ad unit
Facebook/Instagram Specs
- 1200 x 628 pixels (Facebook News Feed Placement)
- 1080 x 1080 pixels (Instagram/Facebook Placements)
- 1080 x 1920 pixels (Instagram/Facebook Stories & Reels)
- Video Formats: MP4, JPEG, GIF, PNG
- Companion Copy: A few sentences, call to action, and website or phone number to accompany the ad
LinkedIn Specs
- 1200 x 628 pixels
- 1200 x 1200 pixels
- 628 x 1200 pixels
- File Types: JPEG or PNG
YouTube Specs
- 426 x 240 (240p)
- 640 x 360 (360p)
- 854 x 480 (480p)
- 1280 x 720 (720p)
- 1920 x 1080 (1080p)
- 2560 x 1440 (1440p)
- 3840 x 2160 (2160p)
- Aspect Ratio: 16:9 (pillarboxing added automatically for 4:3)
- Max File Size: 128GB or 12 hours, whichever is less
YouTube TrueView Skippable Ads
- Companion: 300 x 60 pixels
- File Types: JPG, static GIF, or PNG
- If no companion ad is provided, a 300 x 250 pixel video wall will show on YouTube
- Maximum File Size: 1KB
Video Ad Settings
- File Formats: AVI, ASF, QuickTime, Windows Media, MP4, or MPEG
- Preferred Video Codec: H.264, MPEG-2, or MPEG-4
- Preferred Audio Codec: MP3 or AAC
- Resolution: 640 x 360 pixels or 480 x 360 pixels recommended
- Frame Rate: 30 FPS
- Aspect Ratio: Native aspect ratio without letterboxing (e.g., 4:3, 16:9)
- Maximum File Size: 1GB
- Length: 12 seconds to 3 minutes
- Skippable video ads allow viewers to skip after 5 seconds
Connected TV / OTT Specs
- Minimum Resolution: 1280 x 720 pixels
- Duration: 15–30 seconds or shorter
- Format: MP4 video
Programmatic Audio Specs
- 15–30 second audio files (MP3, WAV)
- Companion Banner: 300 x 250 pixels
Be sure to follow these specifications to ensure your creative assets are accepted and your campaigns run smoothly.
Related Articles
How Do I Request Creative Assets for a Client Campaign?
How Do I Request Creative Assets for a Client Campaign? If your client needs creative assets for their upcoming campaign, please have them complete the Creative Intake Form using the link below. SoCast Customer Creative Intake Form Submit the form ...Where Can I Find Case Studies of Successful SoCast Reach Advertising Campaigns?
Where Can I Find Case Studies of Successful SoCast Reach Advertising Campaigns? Are you looking for real-world examples of advertisers who have achieved success using SoCast Reach? We have compiled an updated list of case studies featuring a variety ...How Do I Use Creative Placeholders When Uploading Ad Creatives in SoCast?
How Do I Use Creative Placeholders When Uploading Ad Creatives in SoCast? If you encounter the following error while trying to upload ad creatives: You can use the following placeholder images to upload in place of the required ad sizes: Leaderboard, ...What Ad Spend will Get My Advertiser Free Creative?
If you have a client spending $1000 for Display or Social Advertising, SoCast can create a FREE ad set* for you. If you have a client spending $2000 for a Dynamic Ad Set*, SoCast can create a FREE ad set* for you. If you have a client spending $5000 ...What Is The Maximum File Size For Display Ad Creatives In SoCast Reach?
The maximum file size for display ad creatives in SoCast Reach is 150KB. If your creative exceeds this limit, please optimize the file size before uploading.