Campaign Ideas (Case Studies)
What Are LinkedIn Ads?
What Are LinkedIn Ads? LinkedIn Ads are targeted advertisements on LinkedIn, designed to help businesses reach professionals and decision-makers through content, text, or sponsored ads tailored to a business-focused audience. Who Should Use LinkedIn ...
What Are Programmatic Audio Ads?
What Are Programmatic Audio Ads? Overview Programmatic audio ads are dynamically delivered audio advertisements on streaming platforms, podcasts, and digital radio, allowing brands to target specific audiences with audio content as they listen. Ideal ...
What Are TikTok Ads?
What Are TikTok Ads? TikTok Ads are short-form video advertisements that appear within the TikTok app. They are designed to engage users with entertaining and creative content that fits seamlessly into their viewing experience. Ideal Clients for ...
What Are YouTube Ads?
What Are YouTube Ads? YouTube Ads are video-based advertisements displayed on YouTube. They allow businesses to reach audiences with engaging video content shown before, during, or after other videos. Ideal Clients for YouTube Ads YouTube Ads are ...
What Is Search Engine Marketing (SEM)?
Overview Search Engine Marketing (SEM) ads are paid advertisements that appear on search engine results pages (SERPs). They target users who are actively searching for related keywords, driving relevant traffic to a website. Who Are SEM Ads Ideal ...
What Is Considered a "Sensitive Category" Ad?
"Sensitive Category" digital ads are ads treated with extra care because they could affect people’s opinions, influence specific groups, or even lead to unfair targeting. Because of this, these ads have strict rules to make sure they’re used ...
How a Radio Broadcaster Ran a Successful Industrial Recruitment Campaign Using SoCast Engage and SoCast Reach?
How a Radio Broadcaster Ran a Successful Industrial Recruitment Campaign Using SoCast Engage and SoCast Reach? Overview This case study highlights how a radio broadcaster used SoCast’s digital solutions to run a successful industrial recruitment ...