Can I Change the Budget of an Ongoing Campaign in SoCast Reach to Leverage the Learned Algorithm?
Answer
Yes. You can change the budget of an ongoing campaign in SoCast Reach to leverage the learned algorithm, as long as the campaign goals (such as awareness, consideration, or conversion) remain consistent.
Adjusting the budget will allow you to continue using the data and optimizations the algorithm has already built for the campaign. However, very low budgets may limit the algorithm’s ability to learn effectively.
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